valid date: 2020-APR-28
Intro
This Privacy Policy describes: The ways we collect personal data about you, why we do so, and how we use your personal data. This Privacy Policy applies to Lucida Games' games, sites and related services. We may periodically update this Privacy Policy by posting a new version on lucidagames.com. If we make any material changes, we will notify you as required under applicable law, including by posting a notice in the Service prior to the change becoming effective. Your continued use of the Service after the effective date will be subject to the new Privacy Policy.
Contact Us
If you have questions about data protection, we encourage you to primarily contact us through email: business@lucidagames.com
The Data We Collect
The categories of personal data we collect depend on the Services you use, and the requirements of applicable law.
Data We Collect Automatically
Data about your account and game progress, including in most cases an automatically created internal account ID; Your IP address and mobile device identifiers (such as your device VAID or advertising ID); Data about your device, such as device name and operating system, browser type and language, internet service provider, and mobile carrier; Data we collect with cookies and similar technologies; Approximate location data (as derived from IP address); Data about your use of the Service, such as gameplay data, purchases made and your interactions with other players inside the Service.
Data we collect from our partners
We also use third-party partners, such as social networking sites, data analytics providers and advertising networks to supplement information we have about you.
Why Collect Your Data
To make the Service work, we may process data necessary to
Create accouts
Operate the service
Verify and confirm payments
Provide and deliver products and services you request
Send you Service-related communications
To keep the Service safe and fair
Ensuring a level playing field in the Service is a top priority for us. In order to keep the Service and its
social features safe and fair, to fight fraud and ensure acceptable use otherwise, we have a legitimate
interest to process necessary data to
Analyze and monitor use of the Service and its social features
Moderate chats either automatically or manually
Take action against fraudulent or misbehaving players
Analyze
In all of the above cases and purposes, we may analyze, profile and segment all collected data.
Who May See Your Data
Apart from Lucida Games, your data can be accessed by others in the following situations:
Other players and users - Social features are a core component of our games. Other players and users
may, for example, see your profile data, in-game activities and read the messages you have posted.
Our service providers - Lucida Games has vendors who help us to provide the Service. These vendors
process your data only at and according to Lucida Games' instructions to provide the Service, and perform
tasks such as hosting, player support, advertising, analytics and fraud prevention.
Other companies and public authorities - In order to verify payments and combat fraud and illegal
activity, we may process and disclose data with other companies and
organizations and provide it to public authorities in response to lawful requests.
We may also disclose your data based on your consent, to
comply with the law or to protect the rights, property or safety of us, our players or others.
International Data Transfer
Our Service is global by nature and your data can therefore be transferred to anywhere in the world. Because different countries may have different data protection laws than your own country, we take steps to ensure adequate safeguards are in place to protect your data as explained in this Policy.
Your Rights And Options
(1)Opt-out of marketing emails and other direct marketing: You may opt-out of receiving promotional
communications, such as marketing emails from us by following the instructions in such communications, or by
changing your in-game settings. The updated settings may not be effective immediately. Note that you may
still continue to receive non-promotional communications from us.
(2)Push Notifications: We may send you push notifications through our mobile applications. You may at
any time opt-out from receiving these types of communications by changing the settings on your mobile
device.
(3)Opt-out of targeted advertising: You can opt-out of interest-based advertising on mobile applications
by checking the privacy settings of your Android or iOS device and turning off "Allow Apps to Request to
Track" or selecting "Limit Ad Tracking" (Apple iOS) or "Opt-out of Interest Based Ads" (Android).
We will respond to all requests within a reasonable timeframe. If you wish to exercise any of your data
subject rights described above, please use the support options described in "Contact Us" above. We will
respond to all requests in accordance with applicable laws.
Data Protection
In order to help ensure a secure and safe player experience, we are continuously developing and implementing administrative, technical and physical security measures to protect your data from unauthorized access or against loss, misuse or alteration. We retain your data for as long as your account is active or as needed to provide you the Service. We may for example periodically de-identify unused game accounts, and we may regularly review and de-identify unnecessary data. Note that if you ask us to remove your personal data, we will retain your data as necessary for our legitimate business interests, such as to comply with our legal obligations, resolve disputes, and enforce our agreements.
Children
Protecting children's privacy online is very important to us. Generally, our Services are not directed to children under 13 (or other age as required by local law), and the Services do not knowingly collect personal data from children, except as described in the following paragraph. If you are a parent or guardian and wish to review personal data collected from your child, or have that information modified or deleted, you may contact us as described above. If we become aware that a child has provided us with personal data contrary to the above, we will delete any personal data we have collected, unless we have a legal obligation to keep it, and terminate the child’s account and/or revert them to the underage experience, as applicable.